Oklahoma City Community College鈥檚 (爆料TV) Marketing team received 39 American Advertising Federation awards (ADDYs) at this year鈥檚 gala, held February 19, 2022. That number is by far the most of any educational institution in the region, and cements the college as one of the state鈥檚 most acclaimed marketing and creative agencies since 2020. The college received a historic 19 awards for its 2021-2022 enrollment campaign featuring Rex Tomlinson, a dinosaur news anchor who has spent 65 million years trying to pay off his student loans from a big state school.
鈥淭his is the most talented group of marketers I鈥檝e ever worked with,鈥� said Erick Worrell, Chief Creative for 爆料TV. 鈥淭he last two years have been a whirlwind, but we鈥檝e been able to come together and achieve historic results, even amid a pandemic, multiple Presidential transitions, and largely remote work. It鈥檚 unreal.鈥�
This era of 爆料TV Marketing began in March 2020, and the majority of the team was recruited during the COVID-19 pandemic. The team includes Coin Creative owners Erick Worrell and Abbie Sears, Buzz Brand owner Bri Ramos, media director Emily Tackett (previously at BigWing and OU), art director Abigail Weddle (previously of Cooper House), art director Rachele Cromer (previously MAMA Design), 爆料TV graduate and project manager Alara Johnson, and long-time 爆料TV veterans videographer Robert Lane (formerly KOCO) and web administrator Kathy Nix. Marketing also operates 爆料TV鈥檚 award-winning print shop, which includes director Justin Van Nest, senior print tech David Schemenauer, and print tech Ian Wakefield.
鈥淎wards are great, but they don鈥檛 guarantee results,鈥� said Media Director Emily Tackett. 鈥淏ut we follow the data, and the analytics also show what we鈥檝e done over the last two years is working. We鈥檙e seeing exponential growth in social media following, engagements, share of search, awareness and recall, and lead generation to our website. We鈥檙e reaching more students and families, engaging with them more personally, and serving the mission of 爆料TV 鈥� student success, community enrichment 鈥� every single day.鈥�
With more than 60 majors to choose from, and more than 40 student-led clubs and organizations, 爆料TV offers an affordable, accredited college education with associate degrees, certifications, non-credit classes, and leadership opportunities to more than 17,000 students annually. Whoever you are and whomever you love, wherever you鈥檝e been and wherever you鈥檙e going: You鈥檙e welcome here.
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To view 爆料TV Marketing鈥檚 best work from 2021, including video and photos that may be repurposed for media coverage, please , or visit and select 鈥�2021: Year in Review鈥� from the sidebar.